1980s Work Out Madness

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Sometimes when I go through old fashion catalogues, I notice something and then I need to draw it. When I started working on my 1980s paper dolls I ran into a classic problem- the 1980s wasn’t that long ago. While a lot of clothing looks dated, a lot of it looks like things you could wear today (with maybe different hair and less blush). However, one thing stood out as distinctly 1980s- leotards and leggings for the Jazzercise workout craze.

Seriously, I could have filled a whole paper doll book with these looks. They were wild. A few of my favorites were the 1983 Sears Spring/Summer collection which included puff sleeves (why?). The 1988 Sears Spring/Summer Catalog which features some super high cut silhouettes. And my personal favorite, the 1984 Sears Fall/Winter Catalog with its actually flattering color blocking. Montgomery Ward seems to have mostly sold these looks for kids, like in this 1985 Fall/Winter catalog. I didn’t have access to enough Montgomery Ward or JCPenney catalogs to see if they got into the same styles, though I suspect they did.

The 1985 Sears Fall/Winter collection was the inspiration for the color scheme and several of the pieces for this paper doll. I liked the oddly spring feeling colors and I thought they were more fun than the black and dark tones people associate with workout gear. Ruby, the paper doll here has make up, because clearly everyone in the 1980s had perfect lipstick while exercising. (I look like a half-drowned puppy after exercising, but that’s just me!)

One thing that struck me as I looked at these was that they weren’t badly designed, by which I mean there was effort being given to making them flattering. The use of color blocking and the V going down the body are actually slimming on most people. The belts would have called attention to the waist which, again, can be flattering on some people. However, I do think there’s a bit of a problem because leotards in shiny polyester are never going to be a great look.

While I was too young to really remember the Jazzercise craze, I do remember my middle school in the 1990s did a step-aerobics class for gym for a few days and I loved it. I loved that I didn’t have to do a team sport (which I was awful at) and I loved the music. I wonder if there are still step-aerobics classes in this world? Maybe I should go find one. I don’t see why gym classes in the USA are so obsessed with team sports. Not all of us want to play basketball, darn it!

I digress.

I know it has been a while for my patrons on the “1980s fashion” request front, but I hope this paper doll gets us a little closer to some 1980s fashion fun and there’s another 1980s paper doll forthcoming with a more professional wardrobe.

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